decode the brain
Like the World’s Leading Brands
We merge Neuroscience with Growth systems to help you understand how your consumers think, feel, and act
before you launch a single campaign or even a product.
Trusted by innovation teams across industries to enhance creative performance, optimize conversions, and reduce ad waste.
Used by teams in beauty, FMCG, tech, and retail to cut waste, sharpen creative, and scale conversions
Our methodology Is adopted by Leaders in Innovation
and Marketing internationally
Facing Challenges in Your Marketing Performance?
Creative fatigue, low click-through rates, unpredictable results traditional analytics can’t explain why audiences ignore your ads.
Our Brain Decoding framework combines EEG neuro-testing with data-driven growth experiments to uncover what actually drives attention, trust, and purchase intent.
Neuromarketing Lab, Measure & Prove:
EEG Attention & Emotion Mapping: measure what is perceived, experienced, and disregarded during the first seconds
Concept and Product Line Testing: perceptions of flavors, packaging, names, and prices
Studies on in-store behavior: dwell time, display impact, and shelf flow
Digital UX audits: task completion, scroll depth, and first-touch clarity of apps and websites
Message and Visual Hierarchy: readability, headline, and call to action under cognitive load
Growth Engineering, Build & Scale:
Design of a funnel: (awareness → activation → revenue → retention)
CRM & automations: based on behavioral triggers, emails, and WhatsApp communication
A/B testing: creatives & user experience by the given tests that are correlated with laboratory results
CRO sprints: offer packaging, LP speed/UX, and landing pages
Retention loops: win-back logic, post-purchase flows, and segmentation
Test Your Concepts With Real Brain Data, Not Opinions
Identify what works, why it works, and how to optimize it using EEG insights, eye-tracking, and behavioral decoding.
Where we apply Brain Decoding
Market Research: Validate message-market fit and demand signals
Product Creation: Naming, Positioning, Taste/Texture, and Feature Priority
Product Category Testing: Premiumization, Bundle Logic, and Variant Mix
Packaging & Displays: Shelf Visibility, Color, Hierarchy, and Claim Phrasing
Hooks, motion, framing, and CTA Placement in Advertisements and Creatives
Websites and apps: Conversion Rate Optimization, Checkout focus, Task Friction, and Onboarding Clarity
Copyright L'Oréal
Copyright YSL
Decode Consumer Reactions Before Launch
We monitor how the consumer's brain reacts to images, packaging, and content using EEG to determine what actually stimulates interaction.
EEG attention and emotion mapping
Pre-launch ad testing and optimization
Packaging and brand recall analysis
Emotional resonance scoring
Turn Insights Into Measurable Growth
Following data decoding, we engineer the system that drives your success, including automation, retention loops, and funnel design.
Funnel & CRM automation
A/B testing & behavioral journey tracking
Conversion rate optimization
Retargeting and remarketing campaigns
Align Creativity With Cognitive Science.
We assist your product, marketing and creative teams in creating campaigns, landing sites, and graphics based on actual emotional triggers. No more speculation.
Emotion-driven design frameworks
Neuromarketing-informed messaging
Ad sequencing based on attention flow
Post-launch performance measurement
Experienced Teams in Neuroscience and Growth
Our partnership brings together two worlds: GrowthHub, experts in growth engineering and performance systems and Lime Buzz, a leader in neuromarketing and EEG research.
From decoding brain data to scaling quantitative ROI, we together provide end-to-end expertise.
20+ Years of Combined Expertise
120+ Projects in Neuroscience & Marketing
40+ Brands Optimized Across MENA & Europe
SEE WHAT WE DO FOR YOUR BUSINESS
WHY YOU NEED BRAIN DECODING IN YOUR MARKETING STRATEGY
With Us
You launch with evidence, not opinions. Every campaign, product, and design is validated through EEG and behavioral data before spending a dollar.
You know exactly what drives attention and emotion. We capture real human responses in-store and online to guide your creative and UX choices.
You optimize your full customer experience. From packaging and displays to app UX and landing pages, everything is adjusted based on measured cognitive clarity.
You grow through a continuous system. EEG data fuels your next growth experiments, feeding into CRM, automation, and funnel optimization.
You make decisions with scientific accuracy and speed. One test = clear “change / keep / test next” actions tied to business metrics.
WithOUT Us
You launch with facts rather than assumptions. Before a dollar is spent, every campaign, product, and design is verified using behavioral and EEG data.
You are fully aware of the factors that influence mood and attention. We record actual human reactions both online and in-store to drive your creative and user experience decisions.
You maximize the entire client experience. Everything is modified based on measurable cognitive clarity, from landing pages and app UX to packaging and in-store displays.
You develop via an ongoing mechanism. Your upcoming growth trials are powered by EEG data, which is fed into funnel optimization, automation, and CRM.
You take actions quickly backed-up with scientific accuracy. Clear "change / keep / test next" actions linked to business metrics make up out of a single test.
Let’s Turn Ideas Into Action.
Schedule Your Consultation Today
1. Complete Your Qualification Form
Describe your target market, target audience, and current challenges.
This helps in the preparation of your personalized neuromarketing + growth brief before to the call.
2. Run a Brain Decoding Review
During your 20-minute session, our specialists will guide you through how behavioral data and EEG insights can reveal emotional triggers, attention leakage, and development potential in your advertisements, products, storefronts, or digital touchpoints.
3. Start Your Growth Plan Based on Data
After the call, we outline your first collaborative sprint, which combines growth execution with neuromarketing analysis: product basis, funnels, automations, and UX modifications created straight from cognitive data.
That’s the power of having a
“Growth Assistant” business.
Why others highly recommend us
Most entrepreneurs are struggling with growth
WHY CHOOSE US TO UNLOCK THEIR MINDS
AND SCALE YOUR GROWTH?
IF YOU’RE A BUSINESS LEADER FACING:
Campaigns that are visually appealing but lack a psychological connection
Uncertain results from conventional surveys or analytics
Low product trial or poor shelf performance in retail; apps or websites with high drop-off rates despite redesigns
Inconsistent growth or poor despite media investment
A discrepancy between what you think is effective and what the brain responds to
Frequently Asked Questions
What is Brain Decoding?
A combined process using EEG and behavior analytics to quantify attention, emotion, and decision signals, then convert them into growth actions.
Is this compliant and safe?
Yes. Non-invasive EEG with consented testers; aggregated, anonymized reporting.
How fast can we see impact?
Lab results in 1–2 weeks; first growth wins typically within the first sprint.
Do you replace our team?
No. We augment your brand, product, and performance teams with lab evidence and execution velocity.
Do you provide any trainings?
Yes, we do provide coporate trainings on how to adopt Neuromarketing & Growth Hacking methodology and apply on daily-basis.
Work with us
GROWTH EXECUTION SPRINT
For businesses ready to turn data into quantifiable performance.
Following decoding, our team creates a growth system based on the actual answers from your audience, funnels, automations, CRO, and retention loops based on behavioral and cognitive insights.
Within a performance-driven sprint framework, you get tracking, testing, and execution.
BRAIN DECODINg STARTER PROGRAM
For companies ready to learn the real thoughts, emotions, and decisions of their target market.
We conduct behavioral and EEG-based testing on your existing digital assets, products, or campaigns to identify the precise emotional and attention patterns that influence your audience's decisions.
Get a comprehensive Brain Decoding report that includes focused actions, heatmaps, and clarity scores for your upcoming development sprint.
Need a Hand With Your IP Practice?
We’re Here to Help.
From docket management to client communications, we provide specialized virtual support so you can focus on prot4cting ideas and innovations.
READY TO DECODE WHAT TRULY DRIVES YOUR consumers?
Book your 20-minute strategy call and see how Brain Decoding transforms raw attention, emotion, and behavior data into scalable growth.
Whether you’re testing a new product, optimizing your packaging, or improving your digital experience, we’ll help you act on real human insights, not assumptions.
